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TAM in News
"TAM is digitization-ready, says LV Krishnan"
October 2012 - mxmindia.com
"TAM ready to play ball with digitisation"
October 18, 2012 - hindustantimes.com
"Ratings body gets ready"
October 18, 2012 - thehindubusinessline.com
"TAM bullish about digitisation; excited about partnering industry"
October 19, 2012 - bestmediainfo.com
"TAM to survey digital penetration in 4 metros in November"
October 18, 2012 - indiantelevision.com
"TAM reconfirms its preparedness for digital homes"
October 19, 2012 - afaqs.com

TV Industry is gearing up for Digitisation in four metros and subsequently All India. TAM Media Research, being the industry data provider has been ready to measure all the changes in the TV consumption behaviour during this transition period from Analog to Digital and post that.

We have started ‘TAM –DAS Knowledge Zone’ to address all the queries from the media industry related to digitisation. Please refer to ‘Know More’ section for detailed information about TV Viewership measurement in digital scenario. Post that in case you have any queries then please visit ‘Ask Us’ section and post your questions to us.




TAMís response to TRAIís Consultation Paper
TAM’s response to TRAI’s Consultation Paper on Guidelines Mechanism for TV Rating in India
Pdf Document : Download 
 
Annexure 1 - TAM Methodology
Pdf Document : Download 
 
Annexure 2 - Guidelines on Standard Usage of TAM Data
Pdf Document : Download 
 
Annexure 3 - Introduction to TTP Panel Members
   
Pdf Document : Download 
Annexure 4 - Guide for Consulting the TTP
Pdf Document : Download 
 
Universe Update
Overview Universe Update - 2014
Pdf Document : Download 
 
 
Universe Update Week 36 - 2013
Pdf Document : Download 
 
 
DAS Phase 2 - Universe Update
Pdf Document : Download 
 
Industry Guide
Guidelines on Standard Usage of TAM Data
Pdf Document : Download 
 
 
TAM DAS Phase 2 - Industry Paper ( March 28, 2013)
Pdf Document : Download 
 
 
TAM DAS Phase 1 - Industry Paper ( December 17, 2012 )
Pdf Document : Download 
 
 
Industry Guide - Ready for DAS!
Pdf Document : Download | Read Online 
 
Joint Media Release
TAM Suspends Ratings Data for 2 months to ensure smooth transition from Analogue to Digital
 
TAM - DAS Release Oct 18, 2012 - 2
Industry arrives at a Consensus, Requests TAM to Temporarily Defer TV Viewing
data of All India market for 9 weeks starting Oct 7, 2012
 

 

 

 

 
   
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